The Canada Pavilion at AfricaCom 2018, held at the CTICC in Cape Town, showcased 369’s ability to deliver impactful national exhibition environments within one of Africa’s leading technology and connectivity events. AfricaCom brings together global telecoms, infrastructure, and innovation leaders, making it a high-visibility platform for international engagement.
Designed to represent multiple Canadian stakeholders, the pavilion combined strong architectural branding with clear zoning to accommodate meetings, presentations, and business development. Clean lines, high-quality finishes, and integrated graphics created a professional, cohesive space that effectively communicated Canada’s presence within a competitive exhibition environment.
Manufactured and installed entirely in-house, the project was delivered with precision and efficiency, meeting strict event timelines while maintaining a premium finish. This build highlights 369’s expertise in executing multi-stakeholder international pavilions that balance brand impact with functional engagement.
The Bright Maple leaf red contrasting with the crisp white was one of the stand out stands at AfricaCom 2018. The stand offered a contemporary feel with it’s sleek design and curved accents for each of the exhibitors on this Canadian pavilion:
Event: Africa Com 2018
Venue CTICC
