This MTN exhibition stand, delivered for ITU Telecom World 2018 at the Durban ICC, showcases 369’s capability to execute high-impact environments for one of Africa’s leading telecommunications brands. The event brought together thousands of global ICT leaders, governments, and innovators, positioning MTN at the centre of digital transformation discussions.
Designed to reflect MTN’s scale and market leadership, the stand combines bold architectural elements with open, accessible engagement spaces. Clear zoning, integrated digital displays, and strong brand visibility ensured effective interaction with high-level delegates, industry stakeholders, and international partners.
Manufactured and installed entirely in-house, the build was executed with precision under demanding timelines, delivering a premium, high-quality finish. This project highlights 369’s expertise in delivering large-scale, brand-driven exhibition environments at global technology events where visibility, performance, and execution are critical.
With MTN being a household name , it was no surprise that they would want to make a monumental impression at the ITU Telecom show. With over 800sqm of custom stand, 369 did not shy away at the opportunity to assist MTN in making that impression. The familiar vibrant yellow echoed throughout the three separate stand spaces and one could not resist but to be drawn to see what it’s all about.
Stands were designed by Tangent
Event: ITU Telecom 2018
Veranstaltungsort: Durban ICC
